Archived Webinar

Childcare Solutions: Creating family-friendly workplaces. Lessons from South and East Asia, and MENA

Access to good quality and affordable early childhood care and education (ECCE) is a win-win-win for families, particularly for working mothers to help them enter and stay in the workforce, as well as for employers and economies. Since 2017, IFC has published a series of reports spanning different countries in South and East Asia and Pacific on the business case and good practices for employer-supported childcare, which have mobilized private and public sector action to advance ECCE. IFC also set up a Global Tackling Childcare Advisory Program that has provided technical assistance and peer learning opportunities to public and private sector clients all over the world to advance childcare and family-friendly policies such as paid leave, flex work, and breastfeeding. For a private sector childcare market to flourish and increase business and employment opportunities for women, a good regulatory framework is essential. To this purpose, the World Bank has started working on improving the regulatory framework in Jordan to create a balance between streamlining and quality standards.

This session will feature latest IFC’s research findings on the business case for employer-supported childcare in Pakistan and Vietnam, as well as insights from the work conducted by the Mashreq Gender Facility to enhance the regulatory framework in Jordan, and an overview of IFC’s guidance note for and work with employers on childcare during COVID-19.  

About the Presenters

Amy Luinstra, Program Manager and Gender Advisor

Amy manages gender programs, engages private sector clients, and advises colleagues on gender and inclusion issues across East Asia Pacific at the International Financial Corporation (IFC). Amy’s work, and that of the team she leads, is aimed at improving business outcomes through investing in workplace gender equality; including women in agribusiness value chains; facilitating access to finance and access to markets for women entrepreneurs; reaching female consumers as a distinct market segment; and addressing gender-based violence. Previously, Ms. Luinstra managed the Better Work program for IFC, a partnership with the International Labour Organization (ILO) and over 70 leading clothing brands that has improved the working conditions of over 3 million garment workers worldwide. Ms. Luinstra has worked at the ILO in Geneva and as a social protection and labor policy specialist at the World Bank.

Meriem Ait Ali Slimane, Senior Private Sector Specialist

Meriem Ait Ali Slimane is a Senior Private Sector Specialist in the Finance, Competitiveness, and Innovation Global Practice of the World Bank. Over the past five years, she has been leading and contributing to lending operations, technical assistance and analytical projects in the areas of refugees and women economic opportunities, export competitiveness, e-commerce, and business environment reforms. She also co-authored the book Privilege-Resistant Policies in the Middle East and North Africa. Apart from the World Bank, Meriem worked at the United Nations Environment Program in the Division of Technology, Industry and Economics; and in the Strategy and Innovation vice presidency of a large telecommunication company, managing the forecasting and analytics team. She has also taught economics at the Institute of Political Sciences in Paris. Meriem holds Master’s Degrees from the Harvard Kennedy School (MPA/ID) and Ecole Centrale de Paris, and an Industrial Engineering Degree from Ecole Nationale Polytechnique in Algeria.

Rudaba Nasir, Global Lead for Employment and Childcare

Rudaba Zehra Nasir is the Global Lead for Employment and Childcare and the Co-lead for Economic Inclusion in IFC’s Gender and Economic Inclusion Group based in Washington D.C. In this capacity, Rudaba leads IFC's first-ever Global Tackling Childcare (TC) Advisory Program to help IFC clients implement family-friendly policies such as childcare, flex work, and paid leave and achieve better business outcomes. In this regard, Rudaba has authored several publications and blogs and advised IFC client companies and governments in Africa, Latin America, Middle East, and South Asia, including on COVID-19 and childcare. Rudaba also co-designed and co-leads IFC’s new Economic Inclusion Project to enhance IFC’s capacity to foster economic inclusion beyond gender in its investment, advisory, and upstream operations, with a focus on persons with disabilities and sexual and gender minorities.


Rudaba previously managed IFC’s first private sector peer learning platform, SheWorks, which advanced job opportunities for more than 300,000 women and has been replicated in several countries. Since 2016, Rudaba co-founded and has co-led IFC’s Millennial+ Resource Group (MRG+) to promote intergenerational collaboration and advance IFC’s D&I Goals.


Prior to IFC, Rudaba worked with UNICEF and USAID on gender assessments and program management in multiple countries and also managed client relationships as part of one of Pakistan’s largest corporate banking groups, UBL. Rudaba holds an M.A. in International Development from Ohio University. Follow Tweets @RudabaNasir.

Target Audience

Private sector companies, policymakers, government officials, bank/IFC staff, think-tanks, development practitioners.

Questions Submitted


- Oct 16, 2021

Mahaman Mourtala

- Sep 14, 2021


- May 10, 2021
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